The Museum of Contemporary Art and Design (MCAD) presents Vitruvian Figure, the first major solo museum show in Asia of artist Paul Pfeiffer. This marks the first time a presentation by a single artist will take over the entire MCAD space.
Pfeiffer works in a range of media as a means to examine the role mass media plays in shaping social consciousness. For his exhibition at MCAD Pfeiffer has produced several new, commissioned works to be shown alongside a number of older works. It will present a sampling of the breadth of Pfeiffer’s practice, including sculptures, video installations, and photographs, all of which are being shown in Asia for the first time.
The title Vitruvian Figure draws from Pfeiffer’s earlier sculptural works of the same name — in 2008, a large sculptural installation inspired by the Sydney Olympic Stadium, and in 2009, a sculptural synthesis of London’s Wembley Stadium and the Panathinaiko in Athens. For Pfeiffer, the stadium environment is a reflection of the larger social environment: a space built to engender mass hysteria as well as to contain and control. Pfeiffer, recognised for his deft use of scale in his practice, combines monumental and miniature forms as a foil for his uncanny observations on the media as a primary influence shaping contemporary consciousness and behaviour.